This concept project was created because I was looking for more appealing t-shirts design to share with my family since I just started working at the Philadelphia Museum of Art in 2017.
At the time, most of the designs were related to the special events and showcases. I felt that there was a lack of brand focused t-shirts. Additionally, I wanted to incorporate a design idea that played with augmented reality (AR) technology for marketing purposes.
Since the concept design is brand focused, I wanted the Main Building of the Philadelphia Museum of Art to be on the front of the shirt. It is such as an iconic landmark in Philadelphia that it makes a great statement piece.
You can check out a demonstration of the augmented reality video below in the next section.
Unfortunately, you cannot buy this design. It was created as a concept which never went further than a single test print.
If you want this design, feel free to reach out to the staff at the Philadelphia Museum of Art during your next visit and share this page!